I started blogging around 1-2 years ago.The first thing I did was make an Instagram page that was inspired by my daughter who wasn’t very old at the time. After making lots of new mom friends online and a lot of them asking for advice I found that I really enjoyed writing and the fact that people trusted & enjoyed reading what I had to say. As my account grew so did my interests and the different kinds of topics I cover and how I cover them, I just naturally grew into being an influencer.
What has been your biggest challenge so far?
The biggest challenge for me so far has been to have faith in myself and what I am capable of.It can be really deflating when you get turned down for an opportunity and at first it used to really knock my confidence. But I’ve learnt to not take it personally or be defeated but to instead go away and improve, and try again In the future.The influencer industry has grown dramatically over the time period that I’ve been involved in it, and it’s become hard to make yourself stand out, noticeable and at the same time trying to stay original. Especially with the amount of fake accounts, likes & followers around.
My days can vary, but being a mum to my two is consistent so it mostly starts with the school run leaving the day with just myself & my youngest Ivy-Beau. She’s like my little best buddy which I love and I can’t tell you how much she has inspired half of my work & partnerships I have had. I tend to try and split my day in doing a couple of hours work as well as playing with ivy. It’s great when I can involve her in my content, she’s effortless to photograph so we always travel to nice scenic places to explore and grab some photos at the same time. The rest of my work or blogs I write up I tend to do on the evening when my children are in bed.
Finally, If you had one piece of advice to give to other aspiring influencers, what would it be?
BE YOU.It is so so easy to get caught up and lost in the influencer game. From set backs to people that copy you, or even worse and try to put you down. Just learn to ignore the ‘haters’ and just be yourself. It’s easy to jump on the waggon that everyone else is doing, by this I mean maybe getting the same partnerships just because you know they’re giving away collaborations - so you actually have no interest in the brand your just doing it because everyone else is or theirs a new app that everyone’s using to do slide shows on stories etc. Don’t do it. Stay original, this is what makes you reliable, and have something different to offer rather then the exact same as everyone else. Who wants content that all looks the same?My idea of an influencer is someone that has some form of influence on somebody. And this should be something that happens naturally just by being yourself, and people liking what they see.I doubted myself a lot and nearly gave up a few times because of people copying me, or putting me down but I’m so glad I didn’t and I’m so glad I never changed my style or my attitude. I realised the positive support I received and still receive was so much more important than the negative and I’m proud of what I’ve achieved.