The Low Down

VIP MEMBER HOTSPOT: NISSA

VIP MEMBER HOTSPOT: NISSA

This week we caught up VIP Member and Henna Artist, Nissa...

How long have you been blogging and what motivated you to start?
I have been blogging for about 4 years. I started of as a page 6 years ago to really express my artistic side and love for fashion and henna. It all began when my friends told me I had an eye for styling and I should do a blog. My henna is what first started to get my page some interest as my work was quite unique and contemporary. I introduced a henna called Jagua to the UK which is a natural and safe alternative to black henna which people loved but we're afraid to use. The henna is derived from a fruit.
On my page I always wanted to to stay true to me and everything I am passionate about so it is a mixture of henna, fashion and beauty. Fashion brands started to reach out as they saw my interest in fashion and styling modestly.

What has been your biggest challenge so far?
My biggest challenges have been the constant changing in Instagram algorithms. I feel over the past few years blogging has changed a lot. It was first about what you wanted to put out there and your talents. To now people being more interested in your life and you as a person for them to follow you. Its adjusting to the change that took some getting used too.
A further challenge was introducing my jagua henna which no one had really heard about. I started by trying to find ways to get people interested in it and demonstrate how it was different and explain why it was slightly more costly. Clients did not like that they had to spend more as they we're used to the cheaper chemical hennas which cost less at the time to apply. But when they saw how jagua worked they loved it. I began doing henna collaborations with bloggers to showcase my work and the henna which later became a big success and what I became known for in the UK.

Whats a typical day like for you?
My typical day consists of responding and sending out emails. Planning my content and shooting content. On most days I would have a henna booking which I travel for and on other days its taking care of my family. Being an influencer is a 24/7 job so it all requires a good balance.

Finally, If you had one piece of advice to give to other aspiring influencers, what would it be?
I would say stay true to yourself and never forget why you started and what you are passionate about. This is what your page should be about too. You can often get caught up in numbers on Instagram so just focus on posting out what makes you happy so the numbers don't bother you so much. Make things happen do not wait for them to come to you.

Follow Nissa's journey on Instagram here

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